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Bespoke App:

The Sazerac

To promote their upcoming app, BSPK teamed up with VS. to concept, shoot, edit, and finish a short video illustrating the making of a cocktail. Utilizing a live action approach, the team at VS. designed a series of instructional type graphics and tracked them into the making of a Sazerac. Seamlessly placing the graphic type within the live action, helped illustrate the apps ability to help the amateur mixologist create amazing drinks simply and efficiently.

Project Components

Concept
Design & Animation
Live Action
Post Production

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